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CEO

Luis Nieto, CEO of Ubbitt, is a visionary leader committed to advancing humanity through the principles of Maslow’s Hierarchy of Needs. His passion for social impact shines through in his creation of innovative, technology-driven platforms that uplift and empower communities. With an impressive career trajectory that includes the $15 million sale of Hyperion Digital Group and formative roles at industry giants like 20th Century Fox and Sony Music by the age of 19, Nieto has established a legacy of transformative expertise.
As a certified Chief Digital Officer from MIT (2023), a Wharton AMP alumnus (2024), and an enrolee in Harvard’s Owner/President Management Program (2025), Nieto brings an unparalleled depth of knowledge to digital platforms, marketplaces, and AI-driven products. His proficiency spans sectors such as telecom, entertainment, banking, and insurance, where he pioneers tech solutions and data innovations to streamline sales, enhance customer engagement, and democratize complex fintech products.
Luis’s strategic foresight and unwavering dedication to impactful change position him as a trailblazer at the intersection of digital transformation and social progress. His leadership exemplifies how technology can drive meaningful, lasting change across industries and communities alike.

Biography

Luis Nieto, CEO of Ubbitt, is a visionary leader committed to advancing humanity through the principles of Maslow's Hierarchy of Needs. His passion for social impact shines through in his creation of innovative, technology-driven platforms that uplift and empower communities.

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